Apple

Throughout my blog I have mostly talked about the theories of innovation and what it is, today I wanted to analyse possibly the most innovative company of all APPLE!!

Apple is possibly the most recognised brand on the planet due to their new innovative products which have taken the market by storm over the past 20 years. Their innovative products have enhanced the way people listen to music and connect with each other via internet and telecommunications.

Steve Jobs previous CEO of Apple was one of the best-known business leaders, In 1984 apple launched the Macintosh, whose innovative design was surely one of the key steps forward in the development of today’s user friendly PCs. He was possibly the biggest believer in innovation and explained that "Innovation comes from people meeting up in the hallways or calling each other at 10.30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem. Its ad hoc meetings of six people called by someone who thinks he has figured out the coolest new thing ever and who wants to know what other people think of his idea”.

(http://www.guardian.co.uk/technology/2011/oct/06/steve-jobs-quotes)

After his death I was extremely inspired by one of his best speeches and I think that it would be hugely beneficial for you to take a look and let me know what you think about it.

 

In today’s economic situation certain managers are not looking for innovative workers within their companies and in my opinion are definitely missing out on possible benefits. In my experience I have not been given the opportunity to express my innovativeness within places of work because they have an idea of how it should run and will not be told differently.

Apples innovation shows how an idea can become reality, there first product the Macintosh in 1984 was a huge success and today’s Ipad really shows how successful an idea can become. Apples ideas have revolutionised the market and it is causing the competition to come up with more and more impressive ideas for the public to utilize. Apple offer products which are user friendly and smart, they solve the problems of tomorrow, today!! The products are allowing people to become more efficient and improve in everyday life, they have made people want their products because they are more suitable than the old ways of doing things. This is how they have been successful and every company competing with against apple are coming up with similar products because that is what the public want!!

Website: Steve Jobs Quotes
(http://www.guardian.co.uk/technology/2011/oct/06/steve-jobs-quotes) 
[Internet] Accessed 14/12/10